Client servicing is simply providing services to the client regarding all the client concerns. The client servicing has full service supporting staff that gives complete package service viz. administrative support, handling routine office work for outside salesperson or client service manager. All the client queries are handled by the client servicing manager. Desk work The…
DetailsIn today’s world where everyone wants to be the first one to win and be noticed, the media also doesn’t want to stay back! From the print media to the electronic media its journey has been tremendous and worth applause. Today with the new mediums of advertising, the electronic media has created its own platform…
DetailsBrand management is a broad term associated with advertising and marketing. When we talk about brand management we talk everything of brand. This everything goes till anything linked with brand which the advertiser or client wants to promote. This task of managing the brand is handled by the ad agencies which look after the head…
DetailsAd agencies have become the promoters of your business. Without the ad agency the people won’t know about you! And when the customers won’t know then the task to show would go waste. Nowadays many advertising agencies have emerged but which one to choose is a great deal! The selection becomes tuff when choice exists!…
DetailsMedia planning is becoming a new budding sector in the marketing & promotion industry. For all the high aimers and sky dreamers it offers a spectacular platform. Media planning is the task of the media agency to provide the client a unique and best stage to market their products and services. The media planning is…
DetailsAdvertisement is the mirror image to your ideas! You visualize your ideas in the shape of videos, images, slogans, logos, taglines etc which are clubbed together in pamphlets, brochures, ad films etc. Advertisement is a really important tool to market your product and services. Without advertising business can’t grow because “when you will show only…
DetailsMost of the celebrities veil to have a ‘god father’ in the prestigious film industry. Similar to their approach an outcome or output requisites an appropriate source of production, direction and distribution for its influential depiction before the mass. The backbone of a broadcasting movie or programme is ‘production’. It empowers the director to realize…
DetailsSee big to remember big! The banner advertisements are the big large views waving the necessary info about the product or services being promoted. The web banners, the banners on the roadside stands and other influential advertisements placed on walls of metros, buses etc. are big enough to remember. They appear to be catchy which…
DetailsMedia agencies act as an interface between the ad agency and the channels to promote the products. The media agencies provide a platform for placing the products and services of the client. The media agency platforms are basically the radio channels, television shows, ads in Newspaper, Magazines etc. Without the media agencies the ads go…
DetailsYes oops! This is our reaction when we see something going against our build social values and beliefs which directly or indirectly hit our feelings and emotions giving us shock! This type of advertising is known as shock advertising. But remember these advertisements create buzz in the mind and are the most remembered one. They…
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